Web Design Info & News
Web design information can overwhelm the average client who had no idea there were so many moving parts, strategies and approaches to getting a business website up and running successfully.
Many have not even done their research because they read so many diverse opinions on line, confusing the “Noise” even more. Having been there at the beginning and remaining active for over 20 years, I do know what it takes to get you from Zero to Hero! Please enjoy the articles below and feel free to call and chat. I love to share my passion.
30 Cent – the Canadian Card Game
Love to play cards? Enjoy this incredibly addictive game from Montreal called 30 cents, or Thirty Cents Warning - Addictive!
Part 2 – Landing Page examples
Landing Page Examples - Part 2 of a series Landing page examples you can use today! Ok, so we established what landing pages are in part One. Now let's talk about their application and three (3) landing page examples. Here is a refresher.... Google's definition is...
Landing Pages and how to use them!
Website Landing Page... Landing Page - what, why and how! What is a Landing Page and where is it?? A landing page is a special, non-menu-listed page on your website, designed to serve a single desired action, such as making a purchase, filling out a form, email...
Online Relevance is the way to maximized traffic online!
Online Relevance and Internet Traffic Online Relevance is the online key to success! Online relevance is the key to a successful Internet Web Site. As we all know, the higher a web site is organically ranked on Google, the more potential eyeballs will see your...
Why do I Need an SSL for my WebSite?
Why do I Need an SSL for my WebSite? Great question! Let me explain the WHY behind the move. You registered your domain name years ago and developed a web site that has been helping you business gather clients and present your best foot forward. No your webmaster or...
CRO – Conversion Rate Optimization
CRO? CRO is a Three Letter Acronym for Conversion Rate Optimization What does this mean! It is simply the process (maintenance and grooming) of your web site to increase the "conversion rate" of visitors to your web site. A conversion could be filling out a form,...
The Best #1 Digital Marketing in Houston, Texas
Digital Marketing in Houston, Texas If you are a business owner without an aggressive marketing focus on the "digital" aspect of "the game" then you are missing out on a less expensive way to target your market and reap the rewards. What is "Digital Marketing"? ...
Marketing the 10 Best ways to New Millennials – Part 2
Marketing to Millennials Marketing 101 to New Millennials One of the best ways to get to know your marketing focus to do research, interviews and tests. Today we are going to research the very interests "Words" of the New Millennial generation. Before we do this, let...
Marketing the 10 Best ways to New Millennials
Marketing to NEW Millennials Marketing one the largest living generations can be a challenge! Marketing can be tough! Ok, I admit it. I am among the last of the Baby Boomers (1959 dob) and I am sure this article was written in...
I am growing weary of TLA’s! (Three Letter Acronyms)
Three Letter Acronyms to build credibility? Really? Three letter acronyms are driving me crazy! I receive thousands of emails a day concerning Internet Marketing, Development and Management and almost, without exception, the writer is using TLA's like crazy to...
Marketing and Advertising…what’s the difference?
Marketing vs Advertising! Do you know the difference? Marketing vs Advertising, what's is the difference? All my clients have to answer this question and I am surprised by the answers I receive. You can walk away from reading this article but remember one thing! "If...
Google Local SEO basics
Local SEO by Google and why it is so very important to you! Local SEO This service has been around for for awhile, but it’s now more important than ever. This is not to take away from your overall SEO, which is also good for your business, but if you’re a small...
Google Ranking and more
Google Ranking How relevant is your website? Google Ranking on Search Results As we all know, the higher a website is ranked on Google, the more potential eyeballs will see your products and/or service offerings. When a potential client searches Google with a string...
Starting a Website….So, you bought a domain name. Now what?
So, You bought a domain name? Now What? Starting a Website! Congratulations on buying a domain name! Let’s assume you have purchased a domain name and now want to enhance your company marketing by designing, promoting and have new clients find you in the search...
CONTENT IS KING for Web Development
Content is King! Content Management Marketing Content Management marketing is employed by many companies but is woefully inadequate. Traditional marketing mediums are judged by the number of eyes on the ad, whereas content measurement is gauged by engagement of the...
Ongoing Website Costs to Budget for!
Ongoing Website Costs to budget for! Many clients do not realize the ongoing expenses related to owning a website that pop up fairly often. I prepare my clients up front for these but recently had a friend call in a panic concerning an email from his hosting service...
Good Search Engine Optimization tips to know!
Search Engine Optimization Ranking Tips 7 out of 100’s to know! They change almost daily! Your main keyword appears in your LTD (Top Level Domain) – Although this does not give you the pop that it used to, having your keyword in the domain still helps! After all,...
Domain Name Purchasing Strategy
Domain Name Purchasing Strategy Remember, if you don't own it, you competition will! My first domain name purchase was HoustonRestaurants.com in 1997. I went to the wrong domain registrar site and got snookered. I paid way to much than I should have. I meant to go...
What is Retargeting and why it might apply to your marketing strategy?
Retargeting Newly coined words seem an almost daily occurrence when dealing with online marketing. Keeping up with all the three (3) letter acronyms keeps me busy on Google! In online marketing, the buzz word is Retargeting. Retargeting lets you selectively...
Beginning Your Road Map to Online Success
Road Map to Online Success Steps to a successful online presence. The following is a good road map to creating a successful web presence. Remember, if there is a map, there have been many travelers before you! Will every web site launched make it’s owners rich? NO!...